About
Ros Weadman is an award-winning strategic communication expert who empowers purpose-driven leaders and organisations to communicate with impact and build an industry-leading brand.
In a nutshell
With a lifelong love of words, storytelling and learning, I was destined to build a career in communication. Over four decades I’ve worked across diverse communication roles, before stepping out from behind the corporate desk in 2011 to establish my own strategic PR and marketing consultancy. This move gave me the freedom to make a bigger impact and the balance to enjoy my passions of horse riding, dog training and hobby farming.
Today, my mission is clear: help leaders find their voice and use it to move humanity forward. Helping leaders communicate with purpose, power and presence so they achieve their goals and leave a lasting legacy is my obsession. Because I believe leaders with a big vision and a bold message can change the world.
I’ve had the privilege of sharing my insights on leadership communication, branding and reputation on Kochie’s Business Builders as well as through podcasts and publications including the International Institute of Directors and Managers, Forbes Australia, Dynamic Business, CEO World Magazine, Inside Retail, HR Leader and Flying Solo.
My contribution to advancing the public relations and communication profession has been recognised with multiple industry awards and designation of Fellow of Communication and Public Relations Australia. I’m also the author of four books on strategic communication.
What I stand for
I’m driven by using my passion and specialist expertise to make a positive difference in the world. That’s why my work focuses on helping leaders and organisations to connect deeply with their purpose, vision, mission and values so they can truly engage hearts, minds and hands in creating a better society.
What I’ve trained in
- Masters in Professional Communication
- Graduate Diploma in Business Management
- Graduate Diploma in Education (secondary teaching)
- Bachelor of Arts (psychology and sociology majors)
- International Association of Public Participation Accreditation
- Extended DISC® practitioner (level 2 – individuals and teams)
- NLP practitioner