The Transformational Communicator™

A 12-week small-group intensive for leaders ready to communicate with clarity, confidence and credibility in every conversation.

This program is for mid- and senior-level leaders who want to master transformational leadership communication so they can amplify their message, expand their influence and lead with greater impact.


Why it matters now

In an era of disruption and rapid change, leaders are judged as much by how they communicate as by the results they deliver. Stakeholder trust, organisational momentum and strategic influence all hinge on the ability to engage hearts and minds, and inspire action to create positive change. Without a clear, confident and consistent leadership voice, opportunities are lost, support erodes and competing narratives fill the void. The most influential and impactful leaders are those who can lead the conversation, not simply respond to it.

Image by ThisIsEngineering on Unsplash


What you’ll gain

By the end of the program, you will:

  • Communicate with conviction and composure in any context, planned or unscripted.
  • Craft messages and narratives that engage, persuade and inspire action.
  • Align your verbal and non-verbal communication for optimal impact.
  • Strengthen your leadership brand and increase your visibility in the right spaces.
  • Build a toolkit of repeatable, adaptable communication frameworks and strategies you can use for life.

The cost of standing still

If your leadership communication remains under confident and inconsistent, you risk diluting your influence, leaving strategic goals unsupported and allowing others to define the narrative for you. Over time, this can erode credibility, weaken trust and limit the scale of your impact, both inside and outside your organisation.


The blueprint for becoming a transformational communicato

This program is built around Ros’s proprietary methodology, The Transformational Communicator Method™, a five-part approach that integrates Self, Stakeholders, Storytelling, Structure and Skills.

The method combines transformational leadership theory, proven communication tools, powerful delivery techniques and experiential learning to help you communicate with clarity, confidence and presence in every setting.


This program is for you if you are:

  • Leading a team, change, growth or strategy and need others to buy in.
  • Open to structured feedback and eager to refine your leadership communication
  • Willing to contribute to, and learn from, peers in a collaborative environment

This program is not for you if you are:

  • Looking for a purely self-paced online course with no interaction.
  • Seeking a ‘done-for-you’ messaging service rather than building your own capability
  • Not willing to show up or do the deep work to apply the strategies between sessions

Kind words from participants of Ros’s trainings

  • The training was an engaging process that increased my understanding behind effective communication.

    The training was an engaging process that increased my understanding behind effective communication.

    Cr Nathan Hersey South Gippsland Shire Council
  • Useful REAL tools to take into public speaking and message creation. Thank you!

    Useful REAL tools to take into public speaking and message creation. Thank you!

    Cr Sarah Gilligan South Gippsland Shire Council
  • The information was contextualised for our council and provided great insights to manage expectations when interacting with the media. Thank you.

    The information was contextualised for our council and provided great insights to manage expectations when interacting with the media. Thank you.

    Cr Jessica Mitchell Campaspe Shire Council
  • Ros was engaging and had a lot of relevant experience to share during the presentation. She kept the inactivity up as well in order for us to discuss ideas and… Read More

    Ros was engaging and had a lot of relevant experience to share during the presentation. She kept the inactivity up as well in order for us to discuss ideas and work through examples relevant to our roles.

    Cr Zoe Cook Campaspe Shire Council
  • Great content. Absolutely loved it. All relevant and usable. Ros was highly engaging and provided in-depth training in a concise, easy to follow manner.

    Great content. Absolutely loved it. All relevant and usable. Ros was highly engaging and provided in-depth training in a concise, easy to follow manner.

    Cr Tracey Hargreaves City of Ballarat
  • I found the overall experience really valuable. In a deadline driven, reactive team its easy to just churn and burn. To sit and think about why we do what we… Read More

    I found the overall experience really valuable. In a deadline driven, reactive team its easy to just churn and burn. To sit and think about why we do what we do and the value we bring to the organisation really adds meaning to the job. After doing the workshop I feel really proud of the work I do, but also really motivated for what’s to come.

    Emily White City of Ballarat
  • Ros provides an excellent class with materials useful for real life projects and a comfortable environment for creating and sharing knowledge.

    Ros provides an excellent class with materials useful for real life projects and a comfortable environment for creating and sharing knowledge.

    Rebecca Burns Campaspe Shire Council
  • The sessions we did with Ros were invaluable. They gave us space to think more holistically and strategically away from the often reactive nature of the day-to-day. Ros has a… Read More

    The sessions we did with Ros were invaluable. They gave us space to think more holistically and strategically away from the often reactive nature of the day-to-day. Ros has a brilliant ability to empower you to broaden your thinking, to push you to think two or three steps above the issue you think you have, to then see the higher-level solution. My colleague and I often reflect on our sessions with Ros and the way our thinking has evolved as a result.

    Emma Williams City of Ballarat
  • Thank you to Ros Weadman for this expertly delivered masterclass! Truly enjoyed being part of it and to soak up all the learnings.

    Thank you to Ros Weadman for this expertly delivered masterclass! Truly enjoyed being part of it and to soak up all the learnings.

    George Bakker Change Communication Specialist – Boroondara City Council


About your trainer

Ros Weadman is a multi-award-winning authority on strategic and transformational communication, and a Fellow of Communication and Public Relations Australia.

Over the past four decades, Ros has helped leaders and organisations across government, business and community sectors to communicate their message, create connected teams and navigate change. She’s been the strategist and wordsmith behind thousands of high-stakes campaigns, speeches and crisis responses.

Ros is also the author of four books, including her latest release, Transformational Communication – The Leader’s Handbook for Communicating with Purpose, Power and Presence.

Through her work, Ros empowers people to step into their highest potential as a communicator so they can lead with greater influence and impact, and leave a lasting legacy.


Register your interest

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